Asia Pacific

Discover travel marketing trends and strategies specific to the Asia-Pacific region.

Read up on the latest digital marketing trends and insights to grow your travel business.

Explore Sri Lanka Through Culture and Travel Insights

Jessica Cook shares her cultural experiences traveling through Sri Lanka.

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Sojern Rings in the Year of the Rabbit During Lunar New Year 2023

Sojernistas celebrated the arrival of spring through Lunar New Year events.

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Lunar New Year Sees Intraregional APAC Travel, Spike in Interest to Japan

Sojern’s latest travel trends for this Lunar New Year.

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We Will Not Do Business With Russia

Our hearts go out to the people of Ukraine and those impacted.

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Sojern Recognized Among Top Hotel Digital Marketing Companies

We are thrilled to be recognized among the best in metasearch and adtech.

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A Deep Dive Into Metasearch Marketing

Capture travelers throughout the path to purchase with metasearch.

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COVID-19: Insights On Travel Impact, Asia Pacific - March

Domestic demand for travel improves across Asia Pacific.

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How 2021 Travel is Shaping Up and a 2020 Look Back

Check out our snapshots of the shifts in travel behavior in 2020.

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COVID-19: Insights On Travel Impact, Asia Pacific - January

Lunar New Year leads to uptick in travel intent to Asia Pacific.

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COVID-19: Insights On Travel Impact, Asia Pacific - December

Travel intent to Asia Pacific changes with new vaccine announcements.

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7 Tips for Your Advertising Creative During COVID-19 Recovery [Webinar]

Learn how to improve your advertising creative throughout COVID-19.

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COVID-19: Travel Insights and Revenue Management for Recovery [Webinar]

COVID-19 has changed the way hotels do business, but what about pricing?

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COVID-19: Travel Insights and Co-Op Marketing [Webinar]

There are extreme restriction and policy variations across the globe.

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COVID-19: The Value of Digital Marketing for Attractions, and Travel Insights [Webinar]

There is growth in our data for searches among our attractions partners.

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COVID-19: Optimizing Your Website for Direct Bookings [Webinar]

Travelers are using your website when dreaming and planning their trips.

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COVID-19: A Look at LATAM & How to Adjust Your Ad Creatives [Webinar]

Over 1M people visited 130 Shanghai tourist attractions for May Day.

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COVID-19: Weekly Insights and Webinar Featuring Hotels

We continue to monitor the situation around the world, sharing insights.

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COVID-19: Weekly Insights and Webinar Featuring Attractions

With shelter-in-place orders, countries are also preparing for recovery.

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The Role Creative Testing Plays in Data-Driven Marketing

Data-driven marketing should be at the root of every decision you make.

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5 Ways to Design Effective Hotel Ad Creative

Our top five findings can dramatically improve campaign performance.

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